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April & Alex is a London-based womenswear and award winning footwear brand, dedicated to creating fashion-forward statement pieces for those born to stand out.

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Comfortable, Versatile, Innovative Footwear for all Women.
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The Art of the Heel.

We are excited to unveil our signature braided heel, a perfect blend of artistry, elegance and adventure, designed to be both a statement piece and a source of stability and comfort for all women. Our footwear designs are handcrafted in Italy by talented artisans known for their exquisite craftsmanship and attention to detail.

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