Posted on July 24 2020
Posted on April 09 2020
At April & Alex, we want to help spread some joy during these difficult times. For this reason we will be giving away items from our online store to those who are on the front lines of the fight against the Coronavirus.
Posted on March 11 2020
The first of the major fashion weeks, New York, started on a strong note with bold colours, stunning gowns, dramatic volumes and sexy cuts we'll surely be wearing next Autumn.
Posted on February 14 2020
Falling in love with dreamy Haute Couture runway happens to everyone, but emulating its elegance is not that difficult once you find the right pieces and inspiration.
Posted on January 15 2020
The trick is to find pieces that express who you are, that show your personality through your sense of style in a way that is true to you.
Posted on December 16 2019
What's great about this season is that it's a great time for acquiring refined, and more down-to-earth versions of existing runway hits. What's more, fabrics are usually lighter, and cuts are more versatile, which allow the pieces to be worn year-round.
Posted on November 23 2019
Finding a red dress on the streets of London was not the hardest thing. However, finding one that would define me and my sense of style; one that I wouldn't see on any of the other four-hundred-and-ninety-nine guests invited, was more of a challenge.
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